Conventional SEO practice demands that every business Website add a blog somewhere in the hierarchy “to attract links”. Link attraction is the new link building, and that is mostly a good thing because earning links is much more difficult than building them. But while every site needs at least a few links to help it earn trust and position in Bing and Google’s search indexes, Web marketing has taken the whole idea of earning links too because of an atmosphere of fear and despair. The fear Click to continue […]
Year: 2017
Where Do We Stand on HTTPS Now?
Since Google began promoting the widespread adoption of HTTPS in a kneejerk reaction to disclosures by Edward Snowden that the NSA was analyzing their users’ activity, a lot of people in the tech industry have jumped on the bandwagon and promoted the initiative despite the severe reservations expressed by engineers and security specialists who actually have to make HTTPS work. Anyone with a smidgen of skepticism should have paused to ask, “Why we would want to trust our ‘privacy’ to a protocol Click to continue […]